Secure Retention & AI-Powered Automation for Healthcare & eCommerce

Build Trust. Retain More Customers. Automate With Confidence.

We help healthcare, eCommerce, and Amazon sellers create secure AI-driven retention and automation systems that drive long-term growth.

Retention That Lasts

AI-powered engagement that strengthens customer relationships.

Automation That Scales

Secure, efficient workflows that improve accuracy and reduce manual work.

Data That Drives Growth

Actionable insights to optimize retention and ensure compliance.

Usable Security means keeping customer relationships secure, predictable, and profitable.

How We Help Companies Scale with AI & Automation

  • AI & ML for Customer Retention. Behavioral analytics, chatbots, voice assistants, and automation to increase lifetime value.

  • Business Process Automation. AI-driven workflows that cut costs and improve efficiency.

  • AI & ML for Healthcare. Predictive analytics, compliance, and automated patient engagement.

  • Secure AI & Cybersecurity. Protecting AI-driven processes and customer data with user-friendly security.

  • LLM & SLM-Powered Business Solutions. Smarter decision-making, AI-driven engagement, automation, and continuous optimization.

Build trust, increase retention, and scale smarter with AI-driven automation and secure customer engagement.

AI, Automation & Emerging Tech Workshops

  • AI Strategy Deep Dive. Identify AI retention and automation opportunities in one day.

  • AI Experimentation Lab. Build and test an AI-powered engagement system in five days.

  • AI Road Test. Develop, test, and refine an AI solution with real customers in seven days.

All workshops are remote and designed to fit your team’s schedule.

Who We Work With

  • Amazon & eCommerce Brands. AI-driven retention strategies to increase brand loyalty.

  • Healthcare & Regulated Industries. AI-powered automation, compliance, and predictive analytics.

  • Companies Focused on Trust-Driven Retention. Businesses that need ethical AI automation to secure long-term customer relationships.

For Amazon Sellers, we offer AI-driven retention strategies through Project BrandBlend.

Why MB Usable Security?

  • Proven AI & Automation Expertise. Practical, results-driven solutions for retention and compliance.

  • Specialized in Healthcare & eCommerce. Focused on AI-powered retention and engagement.

  • User-Friendly Cybersecurity. AI and automation must be intuitive, secure, and designed for real people.

  • Data-Driven Optimization. We track, test, and refine AI models for continuous improvement.

  • Innovation Without the Hype. AI and automation that actually work.

Build trust, increase retention, and scale smarter with AI-driven automation and secure customer engagement.

Privacy Policy | Do Not Sell or Share My Personal Information

Copyright © 2025 MB Usable Security, LLC. All Rights Reserved.

Privacy Policy

Effective Date: September 21, 2025
Last Updated: September 22, 2025


1. Introduction
This Privacy Policy describes how MB Usable Security, LLC ("Company," "we," "us," or "our") collects, uses, discloses, and safeguards your personal information when you use any of our websites, web properties, platforms, or services, including but not limited to www.mbusecurity.com and any sites or services powered by or operated under the MB Usable Security brand ("Sites" and "Services"). This policy applies to all users and visitors of our Sites and Services, regardless of location.We are committed to protecting your privacy and handling your personal information with transparency and care. We never sell or share your personal data with third parties for their own marketing purposes.2. Information We Collect2.1 Information You Provide DirectlyAccount Information: Name, email address, company name, job title, phone numberBilling Information: Payment card details, billing address (processed by third-party payment processors)Communications: Information you provide when contacting our support team, participating in surveys, or providing feedbackContent: Data, files, documents, and other content you upload or create using our Services2.2 Information We Collect AutomaticallyDevice Information: IP address, browser type and version, operating system, device identifiersUsage Information: Pages viewed, time spent on our Sites, features used, click patterns, session recordingsLocation Information: General geographic location based on IP addressCookies and Tracking Data: Information collected through cookies, pixels, and similar tracking technologies2.3 Information from Third PartiesSocial Media: If you connect your social media accounts to our ServicesBusiness Partners: Information from authorized partners or integrations you enablePublic Sources: Publicly available information to enhance our Services3. How We Use Your InformationWe use your personal information for the following purposes:3.1 Service ProvisionProviding, operating, and maintaining our Sites and ServicesProcessing transactions and managing your accountCommunicating with you about your account and ServicesProviding customer support and responding to inquiries3.2 Business OperationsImproving and developing our Sites and ServicesAnalyzing usage patterns and user preferencesConducting research and analyticsEnsuring security and preventing fraudComplying with legal obligations3.3 Marketing and CommunicationsSending promotional emails about our Services (with your consent where required)Displaying personalized content and advertisementsConducting surveys and market research4. Tracking Technologies and Analytics4.1 Cookies and Similar TechnologiesWe use cookies, web beacons, pixels, and similar tracking technologies to:Remember your preferences and settingsAnalyze Sites traffic and usage patternsProvide personalized experiencesMeasure advertising effectiveness4.2 Third-Party Analytics and Advertising ToolsWe use the following third-party services with their default settings:Google Analytics: To analyze website traffic and user behavior (with IP anonymization enabled by default on our website)Facebook Pixel: To measure advertising effectiveness and show relevant ads on FacebookLinkedIn Insight Tag: To track conversions from LinkedIn ads and show relevant ads on LinkedInVWO (Visual Website Optimizer): To conduct A/B testing and website optimizationCrazy Egg: To analyze user behavior through heatmaps and session recordingsThese services collect information about your activities on our Sites using their default configurations. We have not modified the standard privacy settings for these tools. You can learn more about their privacy practices through their respective privacy policies.4.3 Managing Your PreferencesYou can control cookies through your browser settings. However, disabling cookies may limit your ability to use certain features of our Sites and Services. For third-party advertising tracking, you can opt-out through:Google Ad SettingsFacebook Ad PreferencesLinkedIn Ad SettingsDigital Advertising Alliance opt-out page5. How We Share Your Information5.1 We Do Not Sell Your Personal InformationWe do not sell, rent, or trade your personal information to third parties for monetary consideration.5.2 We May Share Information In The Following Circumstances:Service Providers: With trusted third-party vendors who provide services on our behalf (hosting, payment processing, customer support, analytics)Legal Compliance: When required by law, court order, or legal processSafety and Security: To protect the rights, property, or safety of our Company, users, or othersBusiness Transfers: In connection with a merger, acquisition, or sale of business assetsWith Your Consent: When you explicitly authorize us to share your informationAll service providers are bound by confidentiality agreements and are prohibited from using your personal information for any purpose other than providing services to us.6. Data RetentionWe retain your personal information only as long as necessary to fulfill the purposes outlined in this Privacy Policy, comply with legal obligations, resolve disputes, and enforce agreements. Specific retention periods include:Account Information: Retained while your account is active and for up to 3 years after account closureUsage Data: Retained for up to 2 years for analytics purposesCommunication Records: Retained for up to 5 years for customer service purposesLegal Compliance: Retained as required by applicable law7. Your Privacy RightsDepending on your location, you may have the following rights regarding your personal information:7.1 Universal RightsAccess: Request information about the personal information we collect and how we use itCorrection: Request correction of inaccurate or incomplete personal informationDeletion: Request deletion of your personal information, subject to certain limitationsPortability: Request a copy of your personal information in a portable format7.2 Additional Rights for Certain JurisdictionsCalifornia Residents (CCPA/CPRA):Right to know what personal information is collected, sold, or disclosedRight to opt-out of the sale or sharing of personal informationRight to limit the use of sensitive personal informationRight to non-discrimination for exercising privacy rightsEU/UK Residents (GDPR):Right to object to processing based on legitimate interestsRight to restrict processing in certain circumstancesRight to withdraw consent where processing is based on consentTennessee Residents (TIPA):Right to confirm whether we process your personal informationRight to opt-out of processing for targeted advertising, selling, or profiling7.3 How to Exercise Your RightsTo exercise your privacy rights, contact us at [email protected]. We will respond to your request within the timeframes required by applicable law (typically 30-45 days). We may need to verify your identity before processing your request.8. Do Not Sell or Share My Personal Information8.1 Our Commitment
We do not sell your personal information for monetary consideration. We do not share your personal information with third parties for cross-context behavioral advertising purposes.
8.2 For California Residents: How to Exercise Your Opt-Out Right
If you are a California resident and wish to exercise your right to opt-out of any potential future sharing activities that might be considered "selling" or "sharing" under California law, you can find information and instructions in this section of our privacy policy. To submit your opt-out request:
Email us at [email protected] with "Do Not Sell My Information" in the subject lineWe will process your request within 15 business days and send you a confirmation. You do not need to create an account to submit this request.8.3 Third-Party Advertising and Opt-Out OptionsOur advertising partners (Google, Facebook, LinkedIn) may use their own tracking technologies when you visit our Sites. These tools operate with their default privacy settings. You can opt-out of interest-based advertising through:Google Ad SettingsFacebook Ad PreferencesLinkedIn Ad SettingsDigital Advertising Alliance opt-out pageGlobal Privacy Control (GPC) browser setting9. Children's PrivacyOur Sites and Services are not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If we become aware that we have collected personal information from a child under 13, we will take steps to delete such information.10. International Data TransfersYour personal information may be transferred to and processed in countries other than your country of residence, including the United States. We ensure appropriate safeguards are in place for international transfers, including:Standard Contractual Clauses approved by relevant authoritiesAdequacy decisions by relevant data protection authoritiesOther legally recognized transfer mechanisms11. Data SecurityWe implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:Encryption of data in transit and at restRegular security assessments and auditsAccess controls and employee trainingIncident response proceduresHowever, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to protect your personal information, we cannot guarantee absolute security.12. State-Specific Privacy Rights12.1 CaliforniaThis Privacy Policy is intended to comply with the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA). California residents have specific rights as outlined in Section 7.2 above.12.2 TennesseeTennessee residents have rights under the Tennessee Information Protection Act (TIPA) as outlined in Section 7.2 above.12.3 Other StatesResidents of other states with comprehensive privacy laws (Virginia, Colorado, Connecticut, Utah, Iowa, Montana, Delaware, Nebraska, New Hampshire, New Jersey, Texas, Oregon, Florida, Indiana, Kentucky, Rhode Island, Minnesota, Maryland) have similar rights as described in this Privacy Policy.13. Changes to This Privacy PolicyWe may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. We will notify you of any material changes by:Posting the updated Privacy Policy on our Sites with a new "Last Updated" dateSending an email notification to registered users (where required by law)Your continued use of our Sites and Services after any changes indicates your acceptance of the updated Privacy Policy.14. Contact InformationIf you have any questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us:Email: [email protected]For California residents, you may also contact us regarding CCPA-related inquiries at the above contact information.15. Effective Date and ScopeThis Privacy Policy is effective as of September 21, 2025, and applies to all personal information collected by us on or after this date, as well as personal information collected before this date that remains in our possession.Last Updated: September 22, 2025